73% of shoppers say that detailed product content is the number one element in driving their purchase decision. As brands recognize this consumer shift and begin internalizing the “product content is king” mantra within their organizations, a number of challenges are rising to the surface. This white paper shares the whats and hows for three…
The Advocate Marketing Playbook provides marketers with a blueprint from which to build and manage a successful advocate marketing program; it’s a detailed “how-to” guide based on proven best practices. The Advocate Marketing Playbook focuses on how to create and manage an advocate marketing program. Think of the Playbook as a roadmap to guide you…
Operational simplicity, in-line data efficiency, and predictable performance through the use of flash enables your business to be more competitive in the market at the same cost as your traditional disk infrastructure. Examine a high performance flash-based solution without the complexity or high costs. Join us for a 30-minute webinar where we’ll cover: What is…
A step-by-step guide to help you address the challenges you face as you work to go mobile, stay mobile, and protect your data with an end-to-end solution. Every organization and every industry is being transformed by the trend towards cloud and mobility. There is no shortage of narrow point solutions that can provide bits and…
A 2-Step plan that helps any organization achieve their marketing goals. Dollar for dollar, content marketing is the most cost-effective way to generate new leads and gain loyal customers. But these days, every business is publishing their own content, making it harder to cut through the noise. Upwork teamed up with inbound marketing leader HubSpot…
How have businesses used big data analytics in the last decade? This infographic explores how analytics have been reported by industry research over time. More than a decade since people have started talking about the efficacy of big data analytics within the sales process, businesses are still dragging their feet about adopting the technology. According…
Microsoft is working on a new offering called Dynamics 365 that will combine its current ERP and CRM cloud services into a single bundle and include applications purpose-built for specific business functions. Due to be available this fall, Dynamics 365 will feature apps for functions including financials, field service, sales, operations, marketing, project service automation,…
After major criticism within the Hadoop community regarding its nature and aims, Open Data Platform — an initiative to create a reference-standard Hadoop distribution — announced Monday it will now be hosted at the Linux Foundation as a Collaborative Project. The goal with this new organizational structure is to ameliorate the perception that the ODP…
Google on Wednesday unveiled its latest investment in long-haul undersea fiber optic cabling. Dubbed the “Faster Cable System,” it is the highest-capacity undersea cable built to date, providing 60-Tbps (terabits per second) bandwidth between the United States and Japan. It is about 10 million times faster than an average cable modem, Google noted. Google is…
Choosing an Electronic Medical Records system (EMR) is a critical purchasing decision for medical practices. EMR systems replace paper patient charts with computer records: they store physicians’ notes, x-rays, prescriptions, and any other medical information usually found in paper records in electronic form. This makes searching and retrieving data easier, improves efficiency and accuracy, and…
Microsoft last week announced it would open its Windows Holographic platform to partner firms looking to develop products for the Hololens ecosystem. Microsoft already is already working with a range of partners — including Intel, AMD, Qualcomm and others — to build a hardware ecosystem that can support mixed-reality environments, company officials said at Computex.…
A whistleblower lawsuit filed against Oracle over its accounting practices underscores the pressures established computer companies face to show that they are growing in the fast-moving business known as the cloud. The lawsuit, filed on Wednesday in U.S. District Court in San Francisco by former Oracle senior finance manager Svetlana Blackburn, also revives longstanding questions…
