Consumer demand for detailed product content is greater than ever before. Are you ready? In this new eBook, find out what brand manufacturers are thinking about the new eCommerce challenges and how the Best of Breed Brands are getting out in front of them. Download this research to see: The “Frenemies” indicator: How brand manufacturers…

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73% of shoppers say that detailed product content is the number one element in driving their purchase decision. As brands recognize this consumer shift and begin internalizing the “product content is king” mantra within their organizations, a number of challenges are rising to the surface. This white paper shares the whats and hows for three…

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The Advocate Marketing Playbook provides marketers with a blueprint from which to build and manage a successful advocate marketing program; it’s a detailed “how-to” guide based on proven best practices. The Advocate Marketing Playbook focuses on how to create and manage an advocate marketing program. Think of the Playbook as a roadmap to guide you…

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